WHAT IT MEANS TO LEAD WHEN THE SYSTEM WASN’T BUILT FOR YOU

Season 2

Apr 28

Written by Erin Davis

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UNAPOLOGETIC · SEASON 2 / EPISODE 13

WHAT IT MEANS TO LEAD WHEN THE SYSTEM WASN’T BUILT FOR YOU

WITH NAJAH AL-ATASSI

ABOUT THE EPISODE

Some leaders don’t just navigate systems—they survive them.

In this episode, Najah Al-Atassi and Erin explore what it means to lead when the system wasn’t built for you. From immigration and identity to equity and belonging, they unpack the realities many leaders are navigating—but few are naming.

This conversation holds both truth and hope—and invites listeners to rethink what leadership really requires.

MEET THE GUEST

Najah Al-Atassi is a leadership consultant, speaker, author, and advocate working at the intersection of supply chain, leadership, and equity. With more than 15 years of experience in procurement and strategic sourcing, she has led teams and initiatives focused on transforming business systems, strengthening supplier relationships, and creating more inclusive economic opportunities.

Through her work with Corporate Canada, Najah supports organizations in responding to the Truth and Reconciliation Commission's Call to Action #92, advancing economic opportunities for Indigenous suppliers. She is also the founder of Al-Atassi Leadership Consulting and the Peaks Program, where she empowers women to grow as leaders and advance their careers. Recognized as one of 30 exceptional Alberta women entrepreneurs redefining success, Najah is passionate about immigrant inclusion, women's leadership, and the role businesses play in creating meaningful social and economic change.

Website: https://www.alatassileadershipconsulting.com/

Connect with Najah: https://www.linkedin.com/in/najah-al-atassi/